Well, afterall I think the Maisto model indeed has more details. For instance the original painted engine. BUT, the car doesn't really look as good as the Bburago car.
So, the best way is to put lots of details on the Bburago cars for me...
For instance...
GEN II engine
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Leather seats, carpet, floor-mats
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Tuning...
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More tuning...
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BTW, ITV, you're one HELL of an advertiser... No crap. I'm getting red...