GTS Bruce
Enthusiast
Call them DC,or Chrysler,or Dodge.They either just don't get it or corporate mentality prevents them from saying I,We screwed up and we should change right now.Everyone in the entire world knows what a Viper is.You know the 24 hours of Lemans winner and the car that stood the automotive world on its head with inovative style,performance and thinking.No one gives a rats *** or has a clue what SRT means.We all know it has been a major screw up.Instead of marketing as cousin,little brother or mentor of the Viper they have come up with srt.So we get srt8 instead of 300-V etc.Yep a major marketing screw up.As far as style goes the SRT vipers can't hold a candle to those clown shoes and are still sitting around at dealers as 04 never driven for more than 20 large under MSRP even though they are quicker in a straight line and have superior braking and handling.The SRT viper just doesn't visualy cut it.The charger is just plain FUGLY.Solutionump the gen SRT viper as soon as possible and move on to a gen IV VIPER.Dump the SRT name from everything.Promote all high performance models as team Viper designed with a V designation.Go back to european(Italian) styling cues for the Viper not asian and FIRE the people carrying white canes that designed the charger. GTS Bruce